In late 2020 Innasol commissioned a survey to be carried out throughout the UK. The survey was aimed at both biomass and non-biomass heating users and was intended to gain a better understanding of the market’s thoughts, awareness and application of biomass as a heating solution.
Throughout our years of operation, we had become increasingly aware of the lack of empirical data within this important area. Such information is vital in helping us better understand the needs of our customers and those of future and prospective customers currently still using more traditional heating methods.
In order to advance and grow the domestic and commercial use of biomass, it is incredibly important that we fully appreciate and understand the concerns, wants and needs of potential customers. These can often be best addressed with the answers given by existing biomass users, hence why we focused on getting feedback and responses from both.
Overall, we surveyed almost 800 participants, a sizeable enough sample to allow us to draw wider market conclusions from the answers given.
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Owing to the success of this survey we are giving serious consideration to running more in the future so that we can continue to build up a bank of useful and actionable industry data. With the lack of data available within the industry, the value of such information could be vital to the future of biomass as a whole.
